Is Gold a Good Investment?

Ben Mitchell • February 24, 2025

Today we’re going to be answering the question, “Is gold a good investment?” 


One of the biggest reasons people consider buying gold as an investment is its price appreciation.


Gold has a 20 year average annual rate of return of 8.8%. Now this is only a few percentage points behind stocks over the same time frame. 


You can’t argue that an almost 9% annual rate of return is bad. But that’s not the only benefit of buying gold. 


Let’s talk about some of my other favorite reasons to purchase this precious metal.

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